Whilst choosing our Chanel inspired outfit from Jigsaw last Saturday we were amazed by the Spring/Summer collection available. In particular, our stylist Amy was blown away by the infusion of colour, texture and style within the flagship Bath store and will be certainly returning for another look.
The array of contemporary shapes that were injected with either a pop of colour, bold print or textured fabric complimented the pretty pastels and classic pieces. Jigsaw has successfully moved in a more design led direction without eliminating their existing customer base; a clever decision that will allow for them to shine! Whilst speaking to the lovely Store Manager she describes how whilst customers are shopping with their daughters they both leave the store with a new purchase!
It is important to regularly step out of your comfort zone and head to stores that you usually wouldn't shop in. Do not be limited by previous experiences or a judgement made by yourself as you will be surprised by how regularly retailers reinvent their designs and constantly strive for a new look and direction.
We challenge you on your next shopping trip to step into a store that you would usually avoid - Amy certainly had a pleasant surprise! Which new store will you be entering this season? If you would like company don't hestitate to get in touch here.